Sneakerology, Sydney

In each of the 200mm x 600mm boxes, one by one, sneakers are carefully collected.  The boxes are repeated, and offset by half unit on each level, and carried through repeatedly over an entire wall.  Something which has little meaning on its own, when repeated 281 times over, creates an euphoric effect for one to experience a heightened emotion.

The merchandises are neatly displayed in a fashion similar to the museum artefacts; through touch panels centrally located within the shop, one can gain further understanding  of the background stories of the merchandises. Although there is really no such field of study as “sneaker-ology”, by placing our design focus on ways to correctly understanding the merchandises, it is for us an attempt at capturing “sneakers” in a scholarly fashion.

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